2019年全球品牌价值500强报告(英文 23 页)

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Contents

About Brand Finance 4

Get in Touch 4

Request Your Brand Value Report 5

Foreword 6

Brand Value Analysis 8

Regional Analysis 14

Sector Reputation Analysis 16

Brand Strength Analysis 18

Brand Finance Global 500 (USD m) 20

Definitions 30

Brand Valuation Methodology 32

Market Research Methodology 33

Stakeholder Equity Measures 33

Brand Guardianship Index 2019 34

Consulting Services 38

Brand Evaluation Services 39

Communications Services 40

Brand Finance Network 42