• 本报告包含奢侈品市场的最新情况,特别是:
– 2024 年前三个季度市场表现洞察,以及对最后一个季度的预期
– 2024 年后奢侈品市场发展情况的估计,以及相关的新兴宏观趋势
– 贝恩对奢侈品企业如何引领下一阶段增长的建议
• 这些见解基于贝恩对截至 2024 年 11 月 10 日的信息和来源的三角测量,包括:
– 宏观经济数据(例如 GDP、消费者信心指数)和最新预测
– 相关奢侈品行业参与者的当前交易表现
– 年度报告、季度业绩和分析师报告
– 100 多位专家访谈的共识
• 展望未考虑全球社会政治局势与现状的颠覆性变化
• This document contains an update on the luxury goods market, in particular:
– Insight into the performance of the market for the first three quarters of 2024, with expectations for the last quarter
– Estimates for how the luxury market will evolve beyond 2024, with related emerging macro trends
– Bain’s recommendations for how luxury players can steer the next phase of growth
• The insights are based on Bain’s triangulation of information and sources, available as of November 10, 2024, and include:
– Macroeconomic data (e.g., GDP, consumer confidence index) and the latest forecasts
– Current trading performance from relevant luxury industry players
– Annual reports, quarterly results, and analyst reports
– Consensus of 100+ expert interviews
• Outlooks do not consider disruptive changes in the global sociopolitical situation vs. the status quo
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