Multinational Executive Survey Reveals Gap Between Ambition and Execution by Amitabh Mall, David C. Michael, Lori Spivey, Andrew Tratz, Bernd Waltermann, and Jeff WaltersSEPTEMBER 13, 2013
Table of contents
Overview1 Many Markets, Many Priorities3 Emerging but Mainstream Markets4 Closing the Performance Gap: A Checklist for Success in Emerging Markets9