波士顿：2017年全球奢侈品行业消费者洞察报告(英文 65页)

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The True-Luxury Global Consumer Insight

4th Edition

Milan, February 16th, 2017

Main Outcomes

Steady market, True luxury consumers growing

A rising perception of price-value misalignment

More casual, more customized!

True luxury consumers buying more at home

Luxury goes omnichannel

Monobrand at the heart of an omnichannel experience

#Luxurygoessocial

Behavioral consumer segment evolution